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Corteva - Italia Comunicación

AR Portal

AR for virtual events

The agency Italia Comunicación proposed a campaign with Augmented Reality to celebrate the corporate anniversary of its client Corteva. For this initiative a portal was created, inviting their employees to travel through it to enter to a countryside scenario.  As they walk around it, games, photo opportunities, videos and institutional messages were discovered.

These formats are ideal for marketing activations that complement virtual events, as they generate engagement with the audience and the brand whenever they are.

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