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Ingredion (MX)

Web 360 + AR

Ingredion and CamOn Augmented Reality Campaign Revolutionize Daily Life.

Ingredion and CamOn Augmented Reality Campaign.

Ingredion and CamOn XR joined forces to create a 360-degree digital environment using Augmented Reality and Immersive Technologies as part of a unique multisensory experience. This initiative, presented in the “Juntos Enfocados en Cada Momento” campaign, showcases how Ingredion is present at every moment of the day, from an energizing breakfast to a relaxing break at the end of the week.

Through this immersive experience, Ingredion demonstrated how its ingredient and food solutions are present in every meal. The campaign guided users through five key moments of the day: from a power-packed breakfast to an irresistible snack, culminating in a well-deserved moment of relaxation. Each moment was highlighted with Ingredion’s innovative solutions, accessible through a web-based Augmented Reality platform.

Imagine an experience where every meal tells a story, and every moment is supported by Ingredion. Thanks to Immersive Technology, users not only discovered Ingredion’s products but also engaged with them in a unique way, strengthening their connection with the brand.

Want to learn how to transform your consumers’ experiences? Discover more about our immersive solutions at CamOn XR and take your brand to the next level.

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