Inspired by Frozen’s Oaken’s Trading Post, this immersive experience allowed users to explore a 360-degree environment while discovering toys and clothing featuring themes and characters from Disney’s iconic movie. Through Augmented Reality, users could place products in their own homes, interact with Frozen characters, and purchase them online from various e-commerce platforms. From Elsa and Anna dolls to Olaf sweatshirts, every product was designed to capture the magic of Frozen and deliver an unforgettable shopping experience.